Author Archive for Darrel Hawes – Page 3

The Long Tail

I’ve started reading the book The Long Tail by Chris Anderson. This book is dynamite and I’ll be sharing more with you soon.

Lessons learned from the Godfather, Part 1

I watched the first Godfather movie last night. I watched it once before and wasn’t impressed. Looking back, I’m not sure what my problem was, because this time I ate it up!

This time, it made a huge impression on me.

I’ll mention two specific items.

Decisiveness. One very clear issue is that once a decision was made, it was settled. There was no room for being wishy-washy.

Guts. There’s no better way to put it, in polite company at least. The Corleone family was willing to do “whatever it took” to achieve their objectives. Some of their actions were horrifying. Whatever was required, they did it.

What can we learn from the movie?

Decisiveness is crucial is you are going to achieve anything in life. Make a decision and see it through.

The guts part is a little trickier. Of course, violence and taking advantage of others is out of the question. But the willingness to stand up and go above and beyond for the good of one’s family is a lesson that more need to be mindful of today. I know I do.

Neato Firefox Trick!

I just discovered this cool feature of Firefox. If you already knew about it, don’t tell me so I can keep pretending I discovered it.

Almost everybody knows that you can have multiple tabs open in Firefox.

Here’s the cool part.

If you visit the same handful of websites every day, or first thing every day, you can tell Firefox to open up all of those sites in separate tabs whenever you start the program.

Here’s how you do it:

  1. Open Firefox, then open enough tabs for your favorite sites. Try and keep it to a manageable number, say 7 or so.
  2. In each tabbed window, type the URL for the specified site.
  3. Tools-Options-Home Page, and select “Use Current Pages”

Pretty nifty.

What’s holding you back from…

…pursuing your dreams?

…from achieving the level of success that you desire?

…attaining the level of intimacy and harmony with your spouse that you’ve always desired?

…or, whatever else is important to you?

You only have one life to live, so live it to the fullest.

Figure out what is standing in your way, and overcome it.

Hint: it’s probably something inside you.

Wanna be a Purple Cow?

If you are having trouble getting your business to stand out from the others in your market, you really must read Seth Godin’s book, Purple Cow.

Godin explains why it’s so important to make your business remarkable, and offers examples and some ideas on how to do it.

Best Freeware #2 of 46: Anti-virus Software

You do have an antivirus program, right?

In this category, there are two that receive equal mention.

First, AVG. Second, Avast!

I have personally used both and have no complaints. If you’re not running antivirus due to the cost of a commercial costs, run, don’t walk and install either one of these programs. And keep the virus definition database updated.

Also, remember to floss, and don’t run with scissors.

Full article:

http://www.techsupportalert.com/best_46_free_utilities.htm#2

Political Advertising…argh!

It’s that time of year.

I get weary of all the policitical advertising that says a whole lot but communicates nothing.

I’m grateful I don’t watch TV, so I only have the print ads to deal with.

Hey, I’m a marketer myself, so I have nothing against advertising. Just give me a compelling reason to listen to you. Don’t bore me to death.

Best Freeware #1 of 46: Web Browser

Another really cool freeware site – updated frequently, unlike many other similar sites – is the 46 Best-ever Freeware site.

This is a very useful site, because the author explains his choices in some detail.

Here’s a tip: if you set up a Google personalized page (go to google.com/ig) you can choose to have a direct link to the site right on your Google page!

For browsers, the #1 choice listed is Firefox. Other good choices include Opera, Maxthon, Avant, and K-Meleon.

For the full article, see:

http://www.techsupportalert.com/best_46_free_utilities.htm#1

Google Apps for Your Domain

There’s a lot of hype and speculation about what this will mean, and I’m talking about the media, not Google.

Of course, it’s hard not to get excited about anything Google does.

Interesting concept. I’ll be watching how their business model develops for this “little” project.

Excellent article: 10 Economic Fallacies!

http://www.lewrockwell.com/orig7/economic-fallacies.html

Thought-provoking article written by H.A. Scott Trask:

Ten Recurring Economic Fallacies.

http://www.lewrockwell.com/orig7/economic-fallacies.html